Developing a Budget for Your Website

developing a budget for your website

When a person finds himself in a situation where he needs to find some product or service, then guess what will be the first place where he will look for it? The correct answer is the search engine browser on which he will find dozens of websites to meet his request and choose among them.

This small example shows in great detail how important a website is for any business, company, or project. With it, your potential client will be able to learn more information about your offers, and with a properly built strategy, trust and brand recognition will arise.

About 83% of all websites are inactive, most likely due to an incorrectly allocated budget and, as a result, low-quality results. Well, of course, the audience you can reach in the browsers is much larger than in life, and this, in turn, increases the number of potential customers and their orders, which will contribute to your financial development.

So, we have already dealt with the fact that all businesses need a website, and what to do next, where to go, and how much it will cost remains to be seen. We will talk about this because basic knowledge about what components affect the final cost will give you a broader understanding of the situation.

What components are included in the web development budget?

Everyone would like to create a website from the moment of conception to its full implementation in a short time, but unfortunately, this process is quite long, especially if you want to get an excellent result. When creating a web development budget, one of the most important steps is to understand the scope of your project. Many technical points and settings will depend on this.

There are many options for who you, as a business owner, can entrust with the task of creating a website. This could be MLSDev – mobile application development solutions, a freelancer working independently, or even building a platform yourself. No matter what you choose, these items will be there.

1. Collection of general information. Any project starts from this point. At this stage, it is worth analyzing the market to understand the scope of work. You can also do an overview of sites whose industry is similar to yours to understand the main trends and mistakes simultaneously.

2. Information architecture is a rather complex stage at which the hierarchy and structure of the site are determined. But having passed this path, you will create a reliable foundation that needs for navigation.

3. Blueprint is a stage of already specific development of the website design itself by designers. For this, test sketches are created, on which the blocks of elements begin to be located, considering animation, tables, the number of pages, and so on.

4. Design. When a user gets to a new site for the first time, it will be apparent whether it is attractive in a few seconds. This is handled by professional graphic designers who can correctly adjust sizes, fonts, and colors.

5. Development. The stage to which you can start after finishing the previous point. A professional developer or a whole team, using all their knowledge of website design, programming languages, and other necessary technologies, turns an idea into a complete product.

6. Server development. The ideal functioning of the website will directly depend on the person who will deal with this part of the work. Database, software logic, and architecture – that’s what needs to be done.

7. Frontend Development. In addition to the site’s internal structure, an equally important component is the external development of the interface because its work should provide a pleasant and convenient user experience.

8. Project management. There is no way without a person supervising the implementation of all previous and subsequent points. Project managers create precise schedules, set deadlines, assign responsibilities, and maintain a team atmosphere.

9. Testing and quality control. Many believe that this point can be skipped because, factually, almost everything is already ready, so why waste time checking, this is a wrong decision. Before the site is available to users, it is necessary to test it and correct everything if there are errors or problems.

10. Launching a website. And finally, after a long journey of creating a website, it’s time to launch.

How to create a budget for a new website?

So, we have already figured out what elements and stages of work the website will consist of, and it’s time to move on to assessing the website’s cost and the aspects that will affect it. Properly allocating the finances that your company plans to invest in creating a website will help you get a unique product and satisfy users as a result.

Heed these actions when forming funding for a new website:

Focus on what you can afford

This issue is more relevant for small and medium-sized businesses because often, when projects are just starting or do not work for a long time, the budget is limited. While large firms can easily spend a significant amount on website development. After analyzing the income and expenses of the company, estimate the real amount you can spend on this process. If the amount is enough to pay for and maintain a quality website, do not be afraid to invest it because it is really worth it. 

But if you understand that the amount is not enough, then it is better to wait for a little and save money for the development of the website than to create something of low quality, because then instead of attracting a new audience and orders, you will receive negative feedback and loss of trust in you.

Consider hosting, licensing, and maintenance fees

Even if your site is already ready, the costs are not over. Regularly, you must pay for web hosting, domain name, technical support, plugins, and SSL Certificate.

Create a scope of work

The easiest way to do this is to analyze three areas separately: the purpose of the site, its size, and its functionality. Regarding the site’s purpose, you have to decide the main idea of what you want the website for, whether it will increase sales or mailing. increasing brand recognition, etc. This information will help developers better estimate the cost. 

The size of the website also matters. The most budget option is just an information website, and the price will gradually increase to the example of an e-commerce store with an extensive database. Modern technologies allow you to add many unique functionalities to your website, so analyze what you want to add to your project.

Anastasiia Lastovetska is a technology writer at MLSDev, a software development company that builds web & mobile app solutions from scratch. She researches the area of technology to create great content about app development, UX/UI design, tech & business consulting.

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